Description
Le Hoyo de San Juan, the new vitola that is going to enhance this historic line, is a highly novel launch for two main reasons:
- It incorporates a new vitola into the Le Hoyo Series, which had been without a new addition for decades, and it is a heavy ring gauge vitola, allowing Hoyo de Monterrey aficionados to enjoy an extended range of heavy ring gauge sizes, which were quite limited in the brand until now.
- In terms of its blend, Le Hoyo de San Juan signals a new step forward in terms of producing Habanos with characteristics inherent to each of the Cuban Denominations of Origin. The characteristic light flavoured Hoyo de Monterrey blend has been made exclusively with Seco and Ligero leaves from
the San Juan y Martínez* (D.O.P.) tobacco district.
The Seco and Ligero leaves that make up the Le Hoyo de San Juan blend come from San Juan y Martínez* (D.O.P.) and have the unique flavour
that the rich San Juan soil bestows. Le Hoyo de San Juan, therefore, maintains the light flavour characteristic of Hoyo de Monterrey, while bringing to this new vitola the unique consistency and intensity that the San Juan soil confers on the leaves that are grown there.
The format of this Vitola de Galera -Factory Name- Geniales (ring gauge 54, 21.43 mm x 150 mm length) means Le Hoyo de San Juan will be warmly welcomed by Hoyo de Monterrey enthusiasts and will become a reference for the heavy ring gauge, medium length formats enjoyed by those looking for an elegant flavour
but consistency and balance at the same time. Le Hoyo de San Juan will initially be available in the brand’s classic Cabinet Selection or Slide Lid Box
(SLB) of 25 and 10 units. These boxes also include new innovations in the brand’s image. Firstly the adhesive papeleta
-rectangular seal on the short side of the box - on the boxes of 10 and 25 units, and also the new white ribbon that adorns the boxes of 25 units.
These help enthusiasts of the brand identify this new Hoyo de Monterrey vitola. Lastly, Le Hoyo de San Juan presents the new Serie Le Hoyo band that identifies this new vitola with its characteristic red colour at the bottom and heightens the image of the brand in this Series, which is being updated.
